Alternative Investments: Merging Time-Tested Wisdom with Modern Trends

A recent article in USA Today sheds light on a fascinating trend: the rising interest in alternative investments, especially among the younger generation. While "alts" might seem like the latest buzzword, they've been a cornerstone of high-net-worth (HNW) investors' portfolios for decades. What's truly groundbreaking is the convergence of this age-old wisdom with the aspirations of today's investors and the democratization of these investment opportunities.


Alts: Not Just a Trend, but a Tradition


For many seasoned HNW investors, alts have long been a go-to strategy. Assets like real estate, private equity, farmland, artwork, and precious metals have been favored for their potential for higher returns and as a hedge against market volatility and inflation. The USA Today article reaffirms this, highlighting the shift among young investors towards these tangible assets.


Why Gen Z is Embracing the Old Guard's Strategy:

  1. Informed by the Past: Gen Z and millennials have observed the strategies of successful HNW investors. They're keen to replicate the success of those who've tread the path before them.
  2. Empowered by the Present: The democratization of investment, facilitated by modern platforms, means that the world of Alts, once exclusive to the wealthy, is now open to all. Both accredited and non-accredited investors can now venture into this realm.
  3. Seeking Stability Amidst Uncertainty: With traditional stock markets showing vulnerability, alts offer a semblance of stability. This stability is especially appealing in today's volatile global economy.


Gratūs Funds: Making Time-Tested Strategies Accessible


At Gratūs Funds, we're at the forefront of this convergence. We recognize the wisdom in the strategies favored by HNW investors and are committed to making them accessible to a broader demographic. Our Reg A+ fund offers an opportunity to invest in a diversified portfolio of institutional-quality multifamily apartments. Each asset is meticulously vetted, ensuring that we combine the best of traditional wisdom with modern opportunities.


The allure of alternative investments isn't just about following the latest trend. It's about recognizing the enduring wisdom of past strategies and adapting them to the present landscape. With insights from sources like USA Today and platforms like Gratūs Funds, today's investors are uniquely positioned to benefit from the best of both worlds.

Investing is simple. Here’s how.

Step 1:

Schedule a Meeting

To get started, simply book a 30-minute meeting with someone from our team. We’ll share a bit about the fund, answer any questions you have, and make sure your investing journey and our mission are in alignment.

Step 2:

Complete the Investor Info & Funding form

Once you have all your questions answered, fill out our online investment form. This  secure form gathers all the information needed for creating an account and funding your investment. It takes 10-15 minutes to complete.

Step 3:

Sit Back and Relax

Now that you’re in, you can sit by and watch your money work for you while we find, build, and manage properties for the fund. You’ll receive updates along the way as the fund continues to perform.